Direct light (sunny day) creates deep, harsh shadows that have distinct edges.

Diffused light, (cloudy day) can be very bright but completely shadow less.

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Inside, diffused light can be obtained either by using photographic equipment such as reflective umbrellas, diffusion gels and cloths, or the light can be bounced off something reflective.

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Creating a bright, cheerful looking atmosphere is the best strategy for about 85% of all video productions. Here are tips on how to get bright, diffused lighting.

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Taking advantage of NATURAL LIGHT is the easiest and fastest way to get good lighting for your video production.

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Discover all you need to know in this incredible article on lighting for video production.

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Learn the basics of lighting to help improve you video production efforts.

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