Documentary filmmaking is a subcategory of film and video production where the production crew creates a work of journalism rather than a fictional movie. Instead of making up fictional characters and creating a world of make-believe, the documentary filmmaker’s job is to document real life and real people by accurately and fairly telling their stories. Journalism […]
Take a look at this picture of eight marketing characters used to advertise national brands. How many of them do you recognize? Do you know what product they represent? Every single time I showed pictures like this to my media students, they instantly knew almost every single character They knew both the character name and […]
Now that you have studied character marketing, it is time to come up with a product, a character and a commercial! Guidelines for your TV Commercial Project Your assignment is to create and produce a TV commercial using at least one character. Your commercial will promote a product using your character. Remember, your character should […]
Computers completely revolutionized video editing. Before computers, video editing was more expensive and slow. It took tons of expensive equipment, a whole roomful if you got into big-budget production. The skills and techniques used were completely different from modern computer editing. For the most part, video editing on these old systems was only done by […]
BUILDING CHARACTERS FOR A MOVIE When creating characters for a movie, consider the many different ways people behave, look and speak. Do you know anyone like this in real life? It always helps to follow the writer’s adage: “write what you know.” You can learn by imitating what has been done to create popular characters […]
“Were it left to me to decide whether we should have a government without newspapers, or newspapers without a government, I should not hesitate a moment to prefer the latter.” Thomas Jefferson When he uttered those famous words, Thomas Jefferson knew if the brand new, innovative idea of a government run by “We the People” […]
WHY IS THE NEWS MEDIA SO DESTRUCTIVE AND HOW CAN WE FIX IT? When I contemplate the full repercussions of the 24-hour, anything-in-the-world-goes information cycle, it scares me a bit. In my observation, as well as shown scientifically, humans are alarmingly susceptible to succumbing their will to authoritarian information and directives. It seems to be […]
I’m a proud, middle-aged Okie who grew up with a solid foundation of science and politics. Recombinant DNA was dinnertime conversation at our house.I enjoyed a lengthy career as a journalist and video maker. I’m a news junkie and jokingly refer to myself as The News Nerd. Both of my parents were PhDs in microbiology. […]
Make gorgeous candles in your kitchen. Homemade candle crafting is a fun hobby. This post shows you how it’s done! Pretty homemade candles.
? FIREFIGHTERS HELP US ALL! Does anyone doubt that? Apparently so. An apartment complex next to mine caught fire the other day. I was relieved and grateful when the fire department quickly showed up and extinguished the blaze. I shot the video above and added some commentary. WHY I SUPPORT A DEMOCRATIC SOCIALIST APPROACH TO […]
Benefits of video marketing. There are so may benefits to using video marketing online.
Vlogging, or video blogging, is one of the best ways to build and audience for your content. Here are the six top tips for successful vlogging.