Wow, this has got to be one of the most amazing video cameras I have ever seen!

It’s inside the tiny Hot Wheels toy car.  And it get a great shot!

Unbelievable.

Priced at $59.99, the Hot Wheels car with a video camera shots at both 30 frames per second and 60 fps.  Shooting at 60 fps will record video that looks better in slow motion.

As pointed out in the video, the tiny size allows you to easily velcro it to a helmet, dashboard, or other out-of-the-way place.  There’s a lot you could do with this although I strongly suspect the majority of users will have a hard time integrating two such vastly different items…a toy car and a video camera.  How many point-of-view shots down the toy race track does one need?

Seems to me you could get real sneaky with this camera and use it as a hidden camera.  You could have it out in the open but since it looks like a toy car and not a video camera, few would realize what it really is.  The sneakiest hidden camera I’ve ever seen before this one was integrated into a hefty pair of plastic glasses frames.  It looked like dorky horn rim glasses and might get a few stares as a fashion faux pas but hardly anyone would ever suspect it was really a clandestine video camera.

We could debate whether  hidden cameras are good or bad, but the fact is, many people use them for a variety of reasons.

Another great use would be as a helmet cam for skydiving, skateboarding or any other sport.  At 60 bucks, it’s quite a bit cheaper than helmet cams I have seen specifically made for that purpose.  It’s so tiny and light weight you can tuck it anywhere!

So whether you are a Hot Wheels fan, a tiny camera fan, or a mixture of both, this “toy” might be for you!

Thanks for reading Video Production Tips.

Lorraine Grula

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